Get to Know More About LUNIR

So, who is LUNIR?

LUNIR is a boutique digital marketing agency in Luxembourg, specialising in marketing strategy, analytics, website design & development, and content creation.

Story

LUNIR was founded in Luxembourg by Michel Mahieu, a digital marketing professional with a great passion for left and right brain thinking. He has worked with many of the world’s top brands, and has experience across multiple areas of digital marketing.

Since its establishment, LUNIR has worked with a range of companies in various sectors, including consumer goods, sports, professional services, education, and non-profit.

Vision

LUNIR’s aim is to break the norm, rock the boat and excite people with marketing work that has never been done before!

Our vision is to help our clients connect better with their audience by having a unique voice and brand identity that resonates with them.

We do this by combining critical analysis and calculated strategy with creativity and innovation, to power their digital marketing approach to the next level.

Tailored Model

As every client is unique, we offer a tailored and flexible approach to suit to the specific needs of your business.

Whether you need a full-service digital marketing solution, or particular design, content, analytic or marketing services we can help you out.

If you want to learn more about this approach, get in touch with us.

Meet LUNIR's Founder

Michel Mahieu - Founder of LUNIR

Michel Mahieu:

“Hey! I’m Michel.

You only really get to know a company when you know about the people behind it, so here’s a bit about me.

I’m originally from South Africa, and I currently find myself in the little gem called Luxembourg.

What gets me up in the morning?

I have a strong passion for both creativity and data, which landed me in the exciting world of online marketing – a place where a nerdy nature and arty vibes can be happily married!

Throughout my career, I’ve been fortunate to gain experience across many areas of the marketing business, both in the industry and on client side, and I’ve found a special spot for digital strategy, data tools and content creation.

I’ve had the privilege of working with many of the world’s most established and well-known brands, and I enjoyed helping them maximise their online communication efforts.

However, I’ve found a deeper enthusiasm for helping smaller businesses grow and build a brand that people love. 

That’s the thrill that gets me up in the morning.

What gets me through the rest of the day?

No one likes wasted efforts, and I believe in doing marketing cleverly, by powering creativity with data and analytics. I’ve too often seen these components separated, resulting in a communication disconnect that limits the possibility to achieve impactful marketing.

That’s why LUNIR was born – to bridge the gap between creativity and analytics, empowering businesses to reach their goals effectively and with less wasted time and resources.

What else?

My passion for creativity spills over into my personal hobbies, and on the weekend you can probably find me adventuring somewhere, capturing the beauty of the world through a lens. 

Photography and videography are passionate hobbies of mine and they spill nicely into the creative element that I bring to LUNIR. 

I’m also a self-diagnosed drone junkie and have variuous social media accounts where I share some of the beauties I have captured. Come along and see what I see: 

www.instagram.com/michmahieu 

https://www.tiktok.com/@michel_mahieu

https://www.youtube.com/channel/UCnhrIwZ1M2dTPl2Ws9541zw

Our chosen marketing quotes for the month

“Good marketing makes the company looks smart. Great marketing makes the customer feel smart.”

Joe Chernov

“Social media allows big companies to act small again.”

Jay Baer

“Clients don’t care about labor pains; they want to see the baby.”

Tim Williams

What do you think? Would love to hear your thoughts about how you perceive marketing.